The leading

The leading


Our mission is our customer promise: Always Something New

MediaShop is one of the leading DRTV* providers in Europe and the clear market leader in German-speaking countries.

We find, develop and sell innovative solutions and focus on the categories kitchen, household, fitness, leisure, beauty and wellbeing.

We put a lot of passion into the development of our own products.

For this, we find inspirations from all over the world and from our years of experience in product development. In addition, we draw inspiration from all over the world and, with our many years of experience in product development, are able to steadily increase the share of our own products and brands. We are delighted to have millions of enthusiastic customers.

* DRTV = Direct Response TV

“One of our strengths is the ability to launch on the market quickly and with high impact. Innovative products, short decision-making processes, the continuous development of distribution channels, in addition to consistent implementation of our quality standards as a guarantor for customer satisfaction, are the key success factors that make us the leader in the industry.”


With our unique omnichannel distribution system, we offer our customers the opportunity to flexibly and independently discover the latest and most exciting cross-media trends around the clock, and to acquire them via a variety of channels. These include direct response TV, e-commerce, social media and wholesale, and by means of our strong partnerships in stationary retail, own shops, direct marketing, print and international wholesale.

Customer satisfaction is the focus of all our activities: providing a unique shopping experience with the best price-performance ratio and excellent customer service is particularly important to us.

One-of-a-kind solutions for the kitchen, household, fitness, leisure, beauty and wellbeing

Bewegtbild im Zentrum

High-selling infomercials generate a high profile and a huge advertising impact

8 strategic sales pillars: DRTV, e-commerce, social media, wholesale, own shops, direct marketing, print and international sales

Present in over 40 countries with our own product developments

“TV Original” labelling.

Only proven top sellers receive the “TV Original” seal from us. After no more than three months on TV, the product awareness will be so far reaching that the advertising will start to show results in retail.

As a mail-order company, we value good quality and apply our product-related experience.

Our goal: customer satisfaction through high product quality.

Above-average growth

Since 2012/2013, the MediaShop Group has achieved an average annual revenue growth of +29.5%.

Represented worldwide

The MediaShop Group comprises eight companies across seven locations, employs around 350 people, sells its products worldwide in over 40 countries and operates in ten countries – Germany, Austria, Switzerland, Liechtenstein, the Netherlands, Hungary, Romania, the Czech Republic, Slovakia and Turkey.

International vertreten

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Establishment of MediaShop

Investment by Schneider Holding

Establishment of MediaShop AS Türkei

Establishment of MediaShop International Trading GmbH
Product development starts
Own studio established

Takeover of MediaShop Deutschland Vertriebs GmbH
Connection of first marketplaces

Takeover of the CEE operation from JML Ltd.
Development of subscription programmes

€ 100 million achieved for the first time

Start Social Media


Acquisition of TelSell, founding of MediaShop Benelux BV

MediaShop Executive Board

v.l.n.r.: Richard Barnhouse (Head of TV & Studio Production), Mani Morshedzadeh (Director of Sales), Philipp Nachbaur (CEO MediaShop Germany), Katharina Schneider (CEO MediaShop GmbH), Dieter Schneider (Managing Director of Schneider Holding & majority shareholder of the Schneider Group), Patrick Gehrer (Head of Supply Chain Management), Peter Mester (CEO Telemarketing International Kft.)